Gearing up to hire again? Here some tips to make your online job listings a must-read:

1. Talk about the company – A common job listing mistake: Focusing on the position’s requirements without spending any time desciribing the company. Job seekers want to know more than just whether or not they’re qualified for the job — they want to know about the company and what sets it apart.
2. Talk about money (at least a little) – In a CareerBuilder survey, 24% of job seekers said they get annoyed when job postings don’t include a salary range. At the very least, experts say ads should include at least some details about pay and benefits.
3. Make it easy to read – If the format’s hard on the eyes, readers are more likely to skip some vital info — and that means more resumes from unqualified applicants.

Tags: job boards, recruiting