Human Resources News & Insights

5 morale-killing ‘morale boosters’

Everybody’s had one – a manager who rounded you and your co-workers up for what was supposed to be a “morale building” exercise that everyone secretly hated.

Initiatives like that can actually have the opposite of their intended effect — and hurt morale more than if management did nothing at all.

David Spark, owner of the custom publishing and social media firm Spark Media Solutions, has compiled a hilarious list of the most condescending morale boosting efforts real companies have actually tried.

Here are some of the highlights:

  1. Points for overtime work. An ad agency awarded employees who worked late a “Passion Point.” And when employees earned 10 or so points, they could turn them in for company-branded swag (valued around $25 bucks). So basically, people were paid about $2.50 per hour for their overtime work. Hip hip hooray!
  2. Merit badges. What happens when you give out a ribbon to employees who sell certain products — and make them wear the ribbons on the job? They decide they’re not going to sell your products, if it’s going to make them look ridiculous in front of their colleagues. A bank had to learn that lesson the hard way.
  3. The clown. You may not be afraid of clowns, but that doesn’t mean you want one roaming around your office. That’s what happened at one nonprofit when morale sank to a new low. The company hired a clown to drop in on (or shall we say interrupt) critical staff meetings unexpectedly and make balloon animals. Result? The clown dug an even deeper morale hole — one that everyone jumped into immediately.
  4. Forced camaraderie. When attendance started to dwindle at its company picnics, one organization decided it was best for attendance to be mandatory. What a better way to boost morale than make everyone attend an event they clearly wanted to avoid in the first place? Worse yet, the event was held on a Saturday. After all, if you’re going to make employees attend an event they’ll hate, why not hold it on a day they’re not going to get paid? Good thinking!
  5. Forced devotion. On corporate retreats, a hardware store chain made employees put their devotion to the company in writing, with their signatures. After that, they were all forced to chant company mantras together. Sounds like it could be fun for some (overly controlling management types, mostly), creepy for others.

What are some of the worst/funniest morale boosting strategies you’ve seen or had to endure? Please share them in the Comments Box below. We could all use a good laugh.

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  • Lauren

    Ugh. Work is not a cult, a contest, or a circus!

  • Judy

    A company I worked for started giving a “Customer Service Award” monthly. The whole company would be gathered to watch the person receive the award. The award could only be won by people that dealt with customers. Watching a person win an award for which I could never qualify did nothing for my morale.

  • Lio

    Mandatory attendance to six consecutive days of meetings (8 am to 11 pm). Saturdays and Sundays included in the six days. On 7th day required to be at work after returning from meeting (driving, flying too expensive) at 2 am.

  • http://sparkmediasolutions.com/ David Spark

    Christian:

    Thanks for writing about my story. I think the real issue is these techniques have universally been known as morale boosting efforts, and when HR people and executives think, “We have to boost morale” they immediately go to these “quick fix” solutions. How these techniques got the “morale boosting” brand, I don’t know, but it’s understood that’s what they are in theory, but never in practice. They have to end.

  • Jenn

    I worked in a Vet office for a short time, they talked up these ‘bonuses’ we were going to get for Christmas, they would be included in our last pay envelope of the year. It ended up being a coupon to one of those amusement parks that is two states away. Oh and minor detail they forgot to note – the coupon expired BEFORE they gave them out. Needless to say the managers didn’t understand why everyone sort of gave up after that and didn’t really care anymore – I found a new job relatively quickly.

  • HR Tennessee

    I used to work for a company that had a great morale boosting event. The last Firday of every month food and beverages were catered (from different restaurants). If your birthday was in that month, your name was entered into a drawing for sporting event tickets, gift certificates, etc. It was held on company time and at the office.

  • luvmykidz

    Back in the day, staff retreats were considered “moral boosting” and a “necessary evil” which you had to endure, demanded upon by grandfathered in managers and supervisors who would much rather be away from their spouses and families in some far off weekend resort planning a year’s worth of strategic goals for the company. Thank the stapler god’s I don’t have to do that anymore!

  • PO’d HR Guy

    Morale Busters.

  • Duzntmatr

    Like sharing personal information is the best thing to do.
    “what makes you happy” or what did you do this past weekend” is a moral builder?

  • KH

    Moral Buster.. I know this is meant to be a booster, but really… when a new hire comes on board at my current company, they are announced at the monthly meeting. Nice right? Everyone sees their name, what department, etc… however… the description used about them being newly hired is “New rider on the (company name) bus.” when someone leaves, they “got off the bus” when they are let go, there is an “empty seat on the bus”…. I’m not 5 and the wheels on this bus don’t really go round and round most of the time.. they just seem well… flat!

    Just make people feel genuinely welcome and we will all get along just fine…

  • Whattayamean

    Hey people, let’s be sure we use our terms correctly. There is a difference between moral and morale. We’re talking about morale here. If you don’t know the difference, look it up.

  • luvmykidz

    I meant to type “morale”…

  • http://www.washoetribe.us treatuslikeadults

    I could not believe (and neither could anyone else) that one advertising director thought it would motivate people to get a little plastic toy tool set on their desk if they were a top seller of our home improvement edition. Each time someone took the lead or sold something new the toy would get moved to their desk. Not only did it not motivate us it demotivated us.

  • http://www.washoetribe.us treatuslikeadults

    BTW, that was 30 years ago and I remember it like it was yesterday. That’s how much impact it had.

  • http://mediationconflictresolution.com Anthony

    A company I worked for had a Christmas lunchtime get-together in one of the conference rooms. This was around the time that “La Macerena” was all the rage. The Vice President had brought a boom-box and thought it would be a good idea if everyone joined in doing the Macarena dance. Needless to say, most everybody did not join in. Unfortunately, one poor lady had just transferred in from out of state into a senior position, and felt obligated to go along. So, most people’s first introduction to their new boss was watching her wildly and uncomfortably girate alone around the middle of the floor!