Google’s so gung-ho about social media, it’s tying 25% of employees’ annual bonuses to it.
Google and Facebook appear to be at war for control over the Web. And so far, the one area where Google’s struggled to compete with Facebook is social media.
The company has a plan to change that.
It involves getting every Google employee to push its social media products.
There are reports that Google’s new CEO Larry Page recently sent out a company-wide memo telling employees that 25% of their annual bonuses will be tied to the performance of its social media offerings — like its new +1 button.
Page allegedly told workers — even those not directly involved with developing social media products — to test, give feedback about, and recommend the company’s social offerings to family and friends.
Previously, employees’ entire bonuses were tied to Google’s overall company performance.
