marketing

3 Things Every Employer Needs to Know About Millennials

Millennials are now the largest generation in the United States workforce, currently comprising 34 percent, and that number is growing rapidly. By 2025, a full 75 percent of the U.S. workforce will be millennials. Most importantly, this generation is quickly moving beyond entry-level roles and into leadership positions. No matter what business or industry, Millennials are […]

Find the Best Learning Management System (LMS) Software – Free Quotes & Relevant Recommendations

A Learning Management System (LMS) automates the administration, testing, tracking and reporting of learner progress through online courses. Using a LMS, organizations can create curricula to educate employees, and allow them to demonstrate competencies or gain certification in areas relevant to their role. Analytics and reporting functionality also gives organizations more insight into training or […]

The Exciting Promise of Human Resource Management (HRM)

The global concept of HRM is one of ‘best practice’, that is applying ideas on some topic found to be useful and practical. This process is empirical, leads to results much better than doing nothing, but lacks any scientific or conceptual rationale or theory. The root of all dismissive views of HRM lies in the […]

4 Templates to Enhance Your Candidate Experience

Let your employer brand shine through your entire hiring process. Your candidate experience can make or break your company’s reputation. Yes, really—43% of candidates who have a negative candidate experience will sever their business with a company. So, it’s more important than ever to communicate clearly and consistently with potential employees, from the moment they […]

Embracing the Purple Squirrel: A Power Move in Recruiting

The Purple Squirrel is the rarest, most flawless candidate that possesses precisely the right array of technical skills, not to mention impeccable cultural fit. They are the ones who can hit the ground running with little to no training. They fit the job description perfectly, with expertise in every technical skill on the lengthy list […]

Build the Best Budget for Your Recruiting Funnel

Today’s candidates think and act like consumers. That means they’re doing a lot of research on a company before they even decide to apply (hitting as many as 16 points, according to CareerBuilder’s 2016 Candidate Behaviour Study). So, while candidates are acting like consumers, hiring leaders must adapt—and start acting like marketers. Part of this […]

2017 Employer Health Plan Insights

Human Resources executives are faced with significant challenges – from the diverse needs of different population segments – to changing health reform laws at the federal, state and city levels. The Insights report dives into industry specific healthcare trends and benchmark data. In it, we explore differences in demographics and population segments impact eligibility and […]