If you have a policy on employee use of social media or if you’re thinking about having one, it should contain these five basics.
These come adapted from a blog by Margaret DiBianca, an employment law attorney with the firm of Young Conaway:
1. Company business is confidential. Company information should not be shared outside the company. Similarly, any activities that occur at the company’s facilities shouldn’t be shared outside the company. That confidentiality includes any photos of company events or facilities and any information about customers.
2. Be courteous. Don’t post derogatory, defamatory, or inflammatory content about others for any reason. The ban on such content extends to retaliatory posts if someone posts something of a questionable nature about you or the company.
3. Don’t publicize illegal activities. Of course, it’s assumed that all employees will follow the law. But any content that infers or implies that you are engaging in illegal conduct reflects badly on the person and the company.
4. Respect everyone’s privacy. Assume that your co-workers and clients wish to maintain their privacy and do not want any details or photos of them to be posted.
5. Standards of conduct remain high. Any conduct that would be grounds for dismissal if performed at work will be grounds for dismissal if performed online. The company. for instance, doesn’t tolerate slurs or harassing behavior in the workplace, so employees can assume the same standards for online activities.
5 building blocks for your social-media policy
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