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Goal-Setting That Works
A Framework for Setting Goals – and Achieving Them
Without goals, it's easy to lack focus and direction to move our careers and lives into the future.
But to accomplish goals, we need to know how to set them.
Goal-setting is a process that starts with careful consideration of what you want to achieve and ends after a lot of hard work.
Inside this Blueprint you'll discover well-designed steps that guide you through formulating and setting goals and the necessary steps to achieve those goals – for yourself, your team, and your company, plus:
- 7 reasons why we struggle to set actual goals and reach them – and how to overcome these major roadblock
- 6 key concepts to keep in mind when defining your goals
- How to create a genuine, realistic action plan to carry goals out – backed by research
- 4 W's of goal-setting that give you the legs to take action
- Essential elements to holding yourself accountable and eliminating self-defeating tendencies

Why Goal Setting Matters
- The truth about why we abandon our goals so quickly – and how to get back on track (pg. 5)
- What marathon runners know about goal-setting that you can apply immediately (pg. 5)
- 7 reasons we struggle to reach our goals – and the self-sabotaging tendencies you should be aware of (pg. 6)
- People who do this one, simple thing are three times more successful in reaching their goals – according to Harvard Business study (pg. 9)
- The #1 way to boost your success in reaching your goals – according to a Harvard Business study (pg. 9)
- Doing this one thing leads to higher performance 90% of the time – backed by research (pg. 9)
A Framework For Setting Goals And Achieving Them
- What football can teach us about goal-setting (even the end-zone dance is important!) (pg. 13)
- How goals, strategies, objectives and tactics are all different (and how they play a critical role in goal-setting and accomplishment) (pg. 14)
- How to adjust goals without settling for less or selling yourself short (pg. 16)
- This seemingly counterproductive action can actually be the trick to reaching your goal before you know it (pg. 17)
- Do you make this simple goal-setting mistake? (Research says only 3% get it right) (pg. 22)
- 3 steps to drafting a mission statement to clarify and motivate you to achieve your goal (pg. 23)
- Stop talking and envisioning things you want to accomplish like "big-idea thinkers" and start making things happen (while developing effective habits you can repeat successfully over again) (pg. 25)
- Implement these two tactics that ensure your goals are always a realistic work-in-progress and not just some broad concept (pg. 25)
- The single biggest reason most people don't achieve a goal they set out to accomplish (pg. 27)
- 4 honest questions to ask yourself – or your team – when visualizing and discussing goals being set (pg. 29)
- Two tools you can use to help break down goals and pace yourself to hit each smaller target (remember: not everything needs to be done overnight) (pg.29)
- The importance of the (seemingly frivolous) "touchdown dances" for you and your team (pg.30)
20 Mistakes That Derail Goal-Setting
- #1 – We don't write our goals down
- #3 – We set goals that are too vague
- #7 – We set goals that don't really matter to us
- #11 – We don't develop ways to measure goal progress
- #15 – We don't get enough help or input on our goals
- #20 – We don't reward ourselves
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