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4 steps to give better employee feedback every time

Michele McGovern
By: Michele McGovern
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About the Author

Michele McGovern writes. A lot. These days, she covers HR, digging deep into company culture, DEI, leadership, management and the everchanging world of work. In the years between getting a BA in journalism from a state school and writing about HR, she wrote about big-city crime for a wire service and small-town life for local newspapers. She’s a mediocre mom, decent wife, wannabe athlete and consummate pursuer of fun - on land, snow and water. Find her on LinkedIn @michele-mcgovern-writer.

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Last Updated: May 21, 2021
3 minute engagement
helping your people improve performance
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The feedback you give employees often falls on deaf ears. So how can you be heard?

Give more meaningful feedback – whether it’s negative or positive – to make an impact.

Professional trainers Karin Hurt and David Dye ask in their leadership development programs, If you knew your manager cared about you and had your best interest at heart, would you want meaningful performance feedback – even if it was hard to hear?

“The answer is always a resounding ‘YES!’” Hurt and Dye said.

Most employees can turn negative feedback into something positive. Even better, most employees can take positive feedback to a higher level … as long as you make it meaningful.

Here are four steps to achieve that.

1. Review expectations

Before you give feedback, review expectations. It’s especially important if an employee missed goals. You want to make sure you both have a shared view of success.

It’s only fair to start a feedback conversation when you’ve agreed on expectations. One sure way is to always document expectations, goals and objectives.

2. Plan for a 2-way conversation

Feedback is much more than a leader telling an employee what’s right or wrong.

You want to INSPIRE during feedback:

  • Initiate the conversation with something as simple as, “Is now a good time to talk?”
  • Notice a specific behavior. Refer to actions, not attitudes. For instance, “I noticed you rejected the six suggestions your teammates made.”
  • Support with objective evidence. Example: “When Dean started to talk about involving IT, you cut him off.”
  • Probe by getting their perspective. Ask, “What’s going on?” or “Why do you think this is happening?”
  • Invite solutions. Get employees involved by asking, “What do you think you can do to resolve this?”
  • Review with a check for understanding. Say something like, “Great. What I hear is you’ll do X going forward. Is that right?”
  • Enforce by scheduling a mutual follow-up. You might say, “The team meets two times next week. Let’s chat on Friday to talk about your progress with this commitment.”

3. Agree on understanding

Once you’re ready to move forward with feedback, you’ll want to make sure you both understand and agree on actions and emotions.

For action, confirm what will happen next. Say, “What’s the first (or most important) thing you’ll do when we leave this meeting?” This way, you’re sure they’ve agreed to what’s been said and will be done.

For emotions, “I’m glad we could meet and get this talked through. How are you feeling now?” You can hear concerns or excitement – and then address either.

4. Escalate when needed

Wouldn’t it be great if one good conversation was all the feedback you needed to give to be effective?

Unfortunately, it doesn’t always work that way. Hurt and Dye suggest another acronym to escalate feedback to help employees – the ART approach:

  • Action conversation. Meet again and focus heavily on the behavior that’s not working and how it must change.
  • Repetition conversation. If the first chat didn’t work, have another focused heavily on the action the employee needs to take, when and how often it needs to be repeated.
  • Trust conversation. Finally, appeal to an employee’s emotions. Focus on how the offending behaviors lead to broken commitments and failed relationships.
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