
FREE ON-DEMAND WEBINAR
Data-Driven Culture Transformation
Go Beyond Vanity Metrics
For truly data-driven companies, data is part of the very fabric of your business – woven into every moment of every day.
What if this whole time you were looking at the wrong metrics? And making business decisions off of them?
Stop letting your company rely on vanity metrics and start making better-informed decisions with actionable metrics.
In our free webinar, sponsored by Looker, uncover deeper insights and inspire a rapid data-driven culture transformation with a more analytics-friendly data model.
We’ll show you how Instapage, Data Clymer and Looker came together to do just that. And we’re not going to stop there! We’ll also be going over how to democratize all that data – in other words, make the information accessible and easy to understand for any information systems user in your company, no matter their skill level.
In the webinar, you will:
- Unleash your data so it can become the fabric of your business
- Simplify complex data structures so everyone can easily analyze the data
- Evolve beyond reporting on high-level trends in your business, to deeper metrics that drive strategy and growth
- Amplify the use of data in your company by moving beyond dashboards, to integrate data-delivery into employee tools and technology
- Create a data-driven culture, with a measurable impact on your business
Drive a more customer-focused, data-driven culture across your company!
Duration: 1 hour
Meet Your Speakers:
Yon Xiao, Instapage
Director of Product
Highly driven cross-functional leader effective at managing multidisciplinary groups in the areas of product management, and program management. Unique skillsets in developing market strategy to transform into effective tactical execution.
Experienced in leading SaaS technology utilizing lean startup strategy and rapid prototyping to develop new and innovative products. Worked with team members spanning across, engineering, support, marketing, sales, and supply chain.
Aron Clymer, Data Clymer
Founder & CEO
Aron is the Founder & CEO of Data Clymer, a boutique consulting firm specializing in data culture transformation. Their proven methodology includes full data stack implementation, data democratization, custom training, and analytics to enable data-driven decisions across the organization.
Prior to founding Data Clymer, Aron built the Product Intelligence team during his 7-year tenure at Salesforce. His mission was to help 400+ product managers drive product strategy and instill a data-driven culture. Aron was subsequently Head of Data at PopSugar, where he led analytics, data science, and data engineering.
Jake Yoos, Looker
Data Analyst
Jake Yoos spent 10 years surveying the ocean floor as a Hydrographer before joining Looker in 2015 as a data analyst. He now works with Looker’s Alliances team as a sales engineer.


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